As an SEO specialist you'll identify strategies, techniques and tactics to increase the number of visitors to a website and obtain a high-ranking placement in the results page of search engines. By generating more leads for the business you'll open up new opportunities for driving growth and profit.
This type of work may be referred to as content marketing or conversion rate optimisation work and you may instead have the job title of online marketer or digital account executive.
As an SEO specialist, you'll need to:
run pay-per-click (PPC) campaigns to increase revenue through sponsored online advertising
write original content for webpages - tailored for the target audience
make technical recommendations to developers
constantly check search terms, rankings and analytics to monitor performance of client websites and make recommendations for improvement
engage with other businesses (affiliates) over link-building opportunities, to bring in paid commission for driving customers to their websites
employ user experience (UX) and conversion rate optimisation methods to turn visitors into more active users and to help improve website performance
drive targeted and loyal traffic to a website by community building
use social media to distribute content and encourage more external sites to link to your content - giving you more authority
develop and integrate content marketing strategies
monitor the algorithms set by the search engines to keep up to date with changes.
Starting salaries for SEO specialists are normally around £18,000 for trainees but can be as high as £28,000 at an agency.
With more experience, executive and management roles can attract salaries of £25,000 to £36,000.
Top in-house positions in London generally pay higher than agencies, with average salaries
|Experience||4 - 5 Years|
|Salary||3 Lac To 4 Lac P.A.|
|Industry||IT Software - Ecommerce / Internet Technologies|
|Qualification||Diploma, B.C.A, B.Sc, B.Tech/B.E, Post Graduate Diploma, M.C.A|
|Key Skills||Pay Per Click Digital & Online Marketing SMO Link Building Keyword Analysis SEO|
New Roots Hair Clinic Pvt Ltd
|About Company||New Roots is a revolutionery company.They are into Hair Transplant and Dermatology. Kicated in 11 cities in India and abroad.|
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